Coming Late 2025

Building Something Different

We're creating tools that actually work for dog trainers. Not adapted from salon software. Not borrowed from gym management systems.

Built from the ground up for how training businesses actually operate.

The Problem We're Solving

You didn't become a dog trainer to fight with software. Yet here you are, juggling between:

Scheduling apps that don't understand packages

Payment systems that don't track sessions

Generic CRMs that don't handle multiple pets per household

Email tools that can't segment by behavioral needs

We've been there. That's why we're building something better.

What We're Creating

Built for Trainers, By Trainers

Behavioral Tracking That Actually Makes Sense

Track progress, triggers, and breakthroughs in ways that matter for dog training, not generic business metrics.

Homework Systems That Clients Will Actually Use

Beautiful, intuitive homework delivery with video guides, progress tracking, and automatic reminders.

Progress Reports That Write Themselves

AI analyzes session notes and generates comprehensive progress reports for clients automatically.

Package Management for Real-World Complexity

Handle partial sessions, makeups, family packages, and multi-pet households without breaking a sweat.

Multi-Pet Households (Because That's Reality)

Manage multiple dogs per family with individual tracking, shared billing, and household-level insights.

AI-Powered, Not AI-Replaced

Artificial intelligence should enhance your expertise, not replace it. Our AI features work behind the scenes to save you time on administrative tasks.

Automated Progress Analysis

AI reviews session notes and identifies behavioral patterns and improvement trends.

Smart Scheduling Recommendations

Suggests optimal session timing based on dog's progress and behavioral needs.

Content Generation for Blogs and Social

Turn your training insights into engaging content for marketing and education.

Behavioral Pattern Recognition

Identify common triggers and successful interventions across your client base.

But always with human oversight.

Pricing Philosophy

No hidden fees. No per-transaction charges. No "call for pricing" BS.

Simple, Transparent Tiers

Solo Trainer

$59/month

Perfect for independent trainers just getting started

  • Up to 50 active clients
  • Unlimited sessions tracking
  • Basic homework system
  • Client communication tools
  • Progress reporting
  • AI-powered insights
Most Popular

Small Team

$99/month

For growing training businesses with 2-3 trainers

  • Up to 150 active clients
  • Multi-trainer management
  • Advanced homework system
  • Team collaboration tools
  • Custom branding
  • AI-powered insights
  • Priority support

Growing Business

$179/month

For established businesses with multiple trainers

  • Up to 500 active clients
  • Advanced analytics
  • Custom integrations
  • White-label options
  • Advanced AI features
  • Dedicated account manager

Enterprise

$299/month

For large training organizations and franchises

  • Unlimited clients
  • Multi-location support
  • Custom development
  • Advanced security
  • 24/7 support
  • Custom AI training

Every tier includes AI. Because every trainer deserves intelligent tools.

Why We're Different

We're not venture-backed. We're not trying to be the next unicorn. We're dog trainers building tools for dog trainers.

Features you'll actually use

Built by trainers who understand the daily challenges of running a training business.

Pricing that makes sense

No hidden fees, no per-transaction charges, no 'call for pricing' nonsense.

Support from people who understand your business

Our support team includes certified dog trainers who speak your language.

No corporate BS

We're not trying to be the next unicorn. We're building tools that actually help trainers succeed.

Want Early Access?

We're looking for 50 founding trainers to help shape the platform.

Founding Trainer Benefits

Help build the future of dog training software while getting exclusive benefits

  • 50% off for life
  • Direct access to development team
  • Your feature requests prioritized
  • Free data migration
  • No setup fees ever

What This Means:

You're not just getting software—you're becoming a partner in creating the best training platform ever built. Your input shapes features, and you'll save thousands over the platform's lifetime.

Join the Founding Trainers Waitlist

Be among the first 50 trainers to shape the future of dog training software

Questions? Email us: trainers@feraldogtraining.co

Ready to Stop Fighting With Software?

Join the waitlist and be part of building the training platform you've always wanted.

Questions About the Platform?

We're happy to discuss features, timeline, or how this could work for your specific business.

Email Us →

Want to See Our Training in Action?

Check out our current training services to see the expertise behind the software we're building.

View Our Training Services →